HAVE YOU ALWAYS DONE IT LIKE THAT? WHY?
Sunday, June 6th, 2010I was grocery shopping at a local grocery store and heard a customer stop a store clerk and say “You have two doors to enter but only have your ads at one of those entrances. Have you ever thought about placing some ads at the other entrance?” The clerk responded with “We have always put the ads there.” Okay then.
So, here is a customer, offering a very good idea, that could indeed help your bottom line, and the clerk dismissed it as if it had no value. Based on the staff member’s response, I am sure this customer will never offer another idea again. Even if the idea was ”out there”, the clerk could have responded in a more responsive way.
What are your customers telling you? And are you listening?